Brand and Marketing Executive
+61 408 575 657
Experience & Expertise
Lewis a senior C-Suite marketing and sales executive who has managed or consulted to iconic brands across different categories and markets, including the UK, Europe, US, Middle East, Asia, New Zealand and Australia.
Lewis has had some of the highest profile chief marketing officer roles, including Air New Zealand, Qantas, NRL and IAG and therefore has deep subject matter expertise across brand, marketing and media, sales, customer and loyalty disciplines. He was recognized by CMO Magazine in the top 50 most innovative and effective marketers in 2015 and 2017 www.cmo.com.au/cmo50 an dhas received many campaign awards during his corporate career.
He is passionate about building great brands and business growth, by driving customer acquisition, engagement and loyalty, applying creative thinking, data insights and the latest digital technology.
Lewis has worked with The Bridge since its inception in 2018, helping develop the brand and differentiated value proposition. Since then, he has worked as the brand, marketing and sales SME on many clients in the Financial Services, Health, Event Management, Media Services, FMCG, Recruitment and Retail sectors, from start up to large corporates. He always draws on his practical experience client side, which enables him to identify issues and develop solution at pace
Challenger and Creative Mindset
As a marketing led executive, Lewis is always looking for creative and innovative solutions that can drive brand distinctiveness, value proposition differentiation and a great customer experience. However, he also consider the fact base and customer data insights when developing strategy.
Consultative and Collaborative
Lewis has a highly consultative and collaborative style, key to success in his Corporate marketing roles. He applies this in his Bridge engagements, always ensuring that all stakeholders are engaged in the process